Commercialisation of Innovation

The best way to make money from the intellectual property in your ideas or your employees' ideas is not always obvious.

However, the processes followed by those who have made real money from their ideas provides invaluable guidance on how to achieve the same result.

Bell Gully has produced a useful guide to this process, called Commercialisation of Innovation.

This guide follows a lifecycle model, starting with the idea itself before moving through the various stages of commercialising your idea, to an eventual exit strategy.

Helpful ideas, references and contacts for growing an IP-based business are set out in each section. The guide reflects the business and legal situation in New Zealand.

We hope that you find the guide useful - and welcome your feedback and suggestions for future editions.

Read more about each section of the guide:

• The idea
• Protect the idea
• Sell out now...or start?
• Set up your company
• Grow the business
• Reap the rewards

Order a full copy of Commercialisation of Innovation.

Enquiries and information

For more information about Commercialisation of Innovation, please contact:

Dean Oppenhuis
Partner, Wellington